A certain area of the packaging material is strategically removed or “cut out” to create a hole or opening to highlight specific features of the product for various purposes, such as creating a window, providing access to certain information, or allowing consumers to interact with the product without fully opening the package.
Both sides of the carton showcase distinct designs or information. This technique not only enhances packaging design flexibility and creativity but also optimises carton space utilisation to the fullest.
Creates a shiny, reflective, and vibrant look with this finishing technique, after a layer of glossy film is applied on the surface of a material.
A finishing technique that provides a non-glossy and smooth visual appeal. A layer of matte film is applied onto a material’s surface to add a touch of elegance to the material.
Inks metallic pigments or particles, such as aluminium flakes or powders. When applied to a surface, it creates a shimmering, reflective effect that simulates the appearance of metal.
A clear coating applied to the surface of printed materials to provide a protective layer that helps prevent damage from external factors such as moisture, abrasion, and handling. It can offer resistance against scuffing, fading, and smudging, ensuring that the packaging maintains its visual appeal throughout its lifecycle.
A special type of coating applied to specific areas of a printed surface. Instead of covering the entire surface, spot varnish is selectively applied to certain design elements, such as images, text, or graphics. This creates a contrast between the varnished and non-varnished areas, enhancing the visual impact of the packaging.
Break away from standard and traditional shapes. The choice of a unique shape can help convey the brand’s personality and product attributes. This customisation can include irregular contours, asymmetrical designs, or shapes that reflect the essence of the product itself.
A type of protective coating that uses water as its primary solvent instead of traditional solvent-based chemicals. Used for packaging applications where a protective coating is needed to preserve the printed design and extend the lifespan of the packaging materials to enhance their appearance and durability.
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