A certain area of the packaging material is strategically removed or “cut out” to create a hole or opening to highlight specific features of the product for various purposes, such as creating a window, providing access to certain information, or allowing consumers to interact with the product without fully opening the package.
Perforations are a series of small holes or cuts in a material, for easy tearing or opening. They are strategically placed along a specific line, pattern, or area on the packaging.
Break away from standard and traditional shapes. The choice of a unique shape can help convey the brand’s personality and product attributes. This customisation can include irregular contours, asymmetrical designs, or shapes that reflect the essence of the product itself.
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